39% percentage of members in LinkedIn pay for LinkedIn premium according to the research by Kinsta and 80% B2B leads are coming from LinkedIn.
LinkedIn Premium is predominantly used by customers in the United States (150 million), India (50 million), China (42 million) and the UK (25 million). Source (cio.com)
Price of LinkedIn Premium
LinkedIn Premium is offered in four different plans and costs, ranging from $29.99 to $59.99 per month for job seekers, $79.99 per month for sales professionals, and $119.95 per month for recruiters.
1) Premium Career
2) Premium Business
3) Sales Navigator Pro
4) Recruiter Lite
How much LinkedIn Premium Career cost?
The main objective of LinkedIn Premium Career is for job seekers to easily connect with the hiring managers. This plan includes:
- You can send 3 InMail messages per month to anyone on LinkedIn
- This plan allows you to see who viewed your profile over the last 90 days
- Receive applicant Insights to see how you compete with other candidates
- Get access to 15,000 plus learning courses to upgrade your skills
- Interview preparation materials to get prepared for your next interview
Cost: 29,99 USD per month, or 239.88(33% less) billed annually.
LinkedIn Premium for Business
This plan is helpful for companies who want to grow their online presence by promoting and expanding their business. This plan includes:
- You can send 15 InMail messages per month
- This plan allows you to check who viewed your profile over the last 90 days
- Browse unlimited profiles on LinkedIn
- Get deep insights into company’s growth and functional trends
- Unlimited access to online courses
- Receive applicant Insights to see how you compete with other candidates
Cost: 47,99 USD per month or 575.88 USD (33% less) billed annually.
LinkedIn Sales Navigator plans and price
Sales navigator provides three different plans. It helps sales professionals to generate new leads, clients, and get information about target accounts.
Sales Navigator Professional
LinkedIn Sales Navigator Professional plan offers
- 20 InMail messages per month
- 1,500 saved leads
- Advanced lead and company search
- Custom lists
- Lead and account alerts
- Notes and tags
Sales Navigator Professional plan Costs – Sales Navigator charges $64.99 per user per month, billed $779.88 annually. Source – LinkedIn Website.
Sales Navigator Team Plan
The Team plan includes all the features from the Sales Navigator Professional plan plus a few more additional advanced features,
- 30 InMail messages per month
- 5,000 saved leads
- Team Link
- CRM integrations
- 25 out-of-network unlocks per month
Sales Navigator Team Plan Costs – Sales Navigator charges $103.33 per user per month, billed $1240.00 annually. Source – LinkedIn Website.
Sales Navigator Enterprise Plan
The Enterprise plan provides all the features from the Professional plan and Team plan plus a few more additional advanced features,
- 50 InMail messages per month
- 10,000 saved leads
- Team Link Extend
Enterprise Plan Subscription Costs – LinkedIn provides custom pricing for Enterprise plan. Source – LinkedIn Website.
LinkedIn Recruiter
This plan is exclusively for companies to find out and hire the most qualified employees.
LinkedIn recruiter offers two different plans Recruiter Lite basic plan and LinkedIn Recruiter corporate plan.
Recruiter Lite basic plan cost
- You can send 30 InMail messages per month
- Automatic candidate tracking
- Unlimited access to LinkedIn learning
- Advance search options
- Only one seat available per account
- The option to see who viewed your profile
- Reports are available for tracking
Cost: 119.99 USD per month or 1199.40(17%less) billed annually
LinkedIn Recruiter corporate plan cost
- You can send 150 InMail messages per month
- Automatic candidate tracking
- Unlimited access to LinkedIn learning
- Advance search options
- Bulk messaging option
- The option to see who viewed your profile
- Reports are available for tracking
Cost – 835USD per month or 8399 USD billed annually.
Comparison Between Free LinkedIn account and Premium LinkedIn Accounts
Lets check out the difference between LinkedIn free account and premium accounts.
LinkedIn Basic Account
With LinkedIn basic account you can
- Find and reconnect with colleagues and classmates.
- Request and provide recommendations.
- Search for and view profiles of other LinkedIn members.
- Receive unlimited InMail messages.
- Save up to three searches and get weekly alerts on those searches.
LinkedIn Premium Account
LinkedIn Premium subscriptions offers multiple features which are not available in the basic account.
- Premium career helps you get hired and get ahead in your professional life.
- Sales Navigator helps you generate leads and build your clientele.
- Recruiter Lite helps you find and hire talent.
- Premium Business offers you to get deep business insights and further expand your business online.
- LinkedIn Learning helps you improve your skills and learn new ones.
LinkedIn Learning and LinkedIn Salary (a service launched by LinkedIn in November 2016 to track and analyze salaries globally) are now available with all four versions of LinkedIn Premium. Job seekers can also check how they compete against other potential applicants using LinkedIn Salary.
According to LinkedIn, professionals can check about specific businesses, including trends in headcount, geographic expansion, employee turnover and other information useful for research analysis before applying for the job in that particular company.
All of the above LinkedIn premium plans are available for one-month free trial.
Benefits of LinkedIn Premium
Below are the top benefits of using LinkedIn Premium.
- To send direct messages to anyone on LinkedIn even if you are not connected
- To check who’s viewed your profile
- Unlimited profile search
- Access to LinkedIn learning courses
- Advanced search options
How to subscribe to LinkedIn premium?
- Go to LinkedIn home page
- Hit the Me icon at the top right side of your LinkedIn homepage.
- Tap Settings & Privacy from the dropdown menu.
- Select Account preferences on the left rail.
- Under Subscriptions & payments, Tap Change next to Premium Subscription.
- Explore and select the plan that best meets your needs.
- Follow the prompts on the page to complete your upgrade.
Conclusion;
If you like to try any of the LinkedIn premium solutions based on your needs, you can just sign up for a one-month free trail if you are satisfied with your results, you can continue using it.