13 Free Email Marketing Automation Tools to use without spending any money

Free Email Marketing Automation Tools

Email marketing is one of the essential and effective ways for your business to communicate with your target audience or prospects and customers to build great relationships with them. If you don’t have a budget for email marketing tool don’t worry you can start using a free marketing tool without spending any money.

Summary of Top Free Email Marketing tools

Let us check out the top email marketing free tools below.

  1. Sender
  2. Zoho Campaigns
  3. Sendinblue
  4. Mailchimp
  5. Mailjet
  6. MailerLite
  7. Benchmark
  8. Freshmarketer
  9. SendPulse
  10. Moosend
  11. Email octopus
  12. Omnisend
  13. HubSpot Email Marketing

1. Sender Free Plan

Sender is one of the best free email marketing tools in the market, it provides all the features available in the paid plan with the only limitations of managing contacts and sending emails per month. Without any coding knowledge you can create beautiful email templates and newsletters. You can just select from a template and customize it with elements like images, videos and text.

Sender free plan offers a wide range of features like marketing automation, drip campaigns, welcome emails, abandoned cart emails, happy birthday emails, including lead nurturing campaigns, and emails to onboard your new subscribers.

Free Plan: You can manage up to 2,500 contacts and send 15,000 emails per month

Sender Paid Plan Cost– Starts from $11 per month

2. Zoho Campaigns Free Plan

Zoho Campaigns free plan provides access to features such as A/B testing, reports, and email templates, RSS email campaigns, Signup Forms and etc.,  

Free plan: You can manage up to 2,000 contacts and send 12,000 emails per month.

Zoho Campaigns Paid Plan Cost: $3/month (Email-Based Plan), $4.50/month (Subscriber-Based Plan), $7/month (Pay by Email Credits)

3. Sendinblue Free Plan

Sendinblue free plan offers a wide range of templates, personalization, A/B testing, contact management, workflow editor, and real-time reporting.

Free Plan: You can manage unlimited contacts and but you can send only 300 emails per day up to 9000 emails per month.

Sendinblue Paid plan Cost:  $25/month (Lite Version), $65/month (Premium Version), request a custom quote for (Enterprise Version)

4. Mailchimp Free Plan

MailChimp is the most popular email marketing tool. Mailchimp free plan offers email marketing features such as list segmentation, A/B testing, contact profiles, marketing automation, landing pages, Facebook and Instagram advertisement, Social Media Posting and Postcards.

Free Plan: You can manage up to 2,000 contacts and you can send 10,000 emails per month but it has a daily limitation of 2,000 emails per day.

Mailchimp Paid plan Cost: $10.26/month (Essentials), $15.32/month (Standard), $306.48/month (Premium)

5. Mailjet Free Plan

Mailjet’s free plan offers APIs, SMTP relay and webhooks, an advanced email editor, and basic analytics.

Free Plan: You can manage unlimited contacts and you can send up to 6, 000 emails per month but it has a daily limitation of 2,00 emails per day.

Mailjet Paid Plan Cost: $15/month (Essentials), $25/month (Premium), Custom quote for (Enterprise plan)

6. MailerLite Free Plan

MailerLite free plan offers drag and drop editor, the rich text editor, and the built-in photo editor to create exciting emails. It is ideal for small business to help them grow. It provides access to email automation and advanced segmentation, and A/B testing in its free plan.

Free Plan: You can manage up to 1,000 contacts and you can send up to 12, 000 emails per month.

MailerLite Paid Plan Cost: Starts from $10/month for managing 1,000 contacts and $50/month for managing up to 10,000 contacts

7. Benchmark Free Plan

Benchmark Email is an excellent pick for an email marketing tool to create responsive emails designs which look beautiful no matter on which device the emails are opened. It is ideal for enterprise-level businesses, which is a user-friendly tool and easy to implement in an enterprise organization.

Free Plan: You can send up to 250 emails per month.

Benchmark Email Paid Plan Cost: $13/month (Pro), $25/month (Premium), and Custom quote for (Enterprise Plan)

8. Freshmarketer Free Plan

Freshmarketer free plan offers contact and account management, contact lifecycle stages, website tracking & built-in chat and 24/5 support.

Free Plan: You can send up to 100 emails per month and can manage 100 contacts.

Freshmarketer Paid Plan Cost: $49/month charged annually (Garden Plan) and $99/month charged annually (Estate Plan) to manage up to 1,000 contacts.

9.SendPulse Free Plan

SendPulse free plan offers Automations, Email address verifier, landing pages and you get access to 130+ templates to choose from or you can create your own using the drag-and-drop editor.

Free Plan: You can send up to 15,000 emails per month and you can manage up to 500 contacts.

SendPulse Paid Plan Cost: $8/month (Standard), $9.6/month (Pro) and $13.44/month (Enterprise).

10. Moosend Free Plan

Moosend free plan provides drag and drop editor, email marketing, reporting & analytics, Signup & subscription forms. It is ideal for people who have a small list, less than 1000 contacts and wanted to send unlimited emails.

Free Plan: You can manage up to 1,000 contacts and you can send unlimited emails per month.

Moosend Paid Plan Cost: $8/month (Pro), you need to request for custom plan (Enterprise version).

11. Email Octopus Free Plan

Email Octopus is an email marketing tool that runs on Amazon SES infrastructure. It is ideal for small agency and entrepreneurs.  Since it runs on Amazon you need to pay $0.10 for every 1000 emails to Amazon once you exceed 62,000 emails per month.

Free Plan: You can manage up to 2,500 contacts and you can send unlimited emails per month.

Email Octopus Paid Plan Cost: $24/month (Pro version).

12. Omnisend Free Plan

Omnisend is an ecommerce marketing tool, the free plan offers email campaigns, signup forms, segmentation & customer analytics and sales & performance reports.

Free Plan: You can send up to 15,000 emails per month and has a daily limitation of 2000 emails per day.

Omnisend Paid Plan Cost: $16/month (Standard), $99/month (Pro) and custom price for (Enterprise plan).

13. HubSpot Email Marketing Free Plan

HubSpot free plan offers drag and drop editor option which is easy to use. It has limited ready made free templates which helps you get started.

Free Plan: You can send up to 2000 emails and you can manage up to 2000 contacts.

HubSpot Paid Plan Cost: $45/per month (Starter), $800/month (Professional), $3,200/month (Enterprise version).

Final Thoughts

Now you are aware of the free email marketing tools which are available in the market. To pick which works for you the best, try their free trial version, play around and choose one which meets your business needs.

Which email marketing tools have you worked in the past and which one would you recommend to others? Drop your feedbacks in the comments.

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